Growing Your Library Career With Social Media

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Growing Your Library Career with Social Media

Growing Your Library Career with Social Media
  • Author : Daniella Smith
  • Publisher : Chandos Publishing
  • Release Date : 2018-07-20
  • Total pages : 208
  • ISBN : 9780081024126
  • File Size : 14,8 Mb
  • Total Download : 604
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Growing Your Career with Social Media presents social media tools, current trends and professional development strategies to help busy librarians remain up-to-date. This title offers advice from librarians on how to use social media for career development and continuing education. Advice is based on accumulated experience from professionals who have incorporated social media into their professional lives. The book includes interviews and suggests ways librarians can use social media as a tool for self-promotion. It includes tables of social media tools and their potential uses, and also provides resources, lists, organizations and information on librarians currently active in social media. Gives strategies, resources, and social media tools for career advancement in librarianship Presents interviews from experienced librarians on how best to use social media Offers real-world experience of great use to practicing librarians Incorporates original research unique to this book, which librarians can use Includes practical resources so librarians can start using social media tools immediately

Growing Your Library Career with Social Media

Growing Your Library Career with Social Media
  • Author : Daniella Smith
  • Publisher : Chandos Publishing
  • Release Date : 2018-08-09
  • Total pages : 208
  • ISBN : 0081024118
  • File Size : 45,5 Mb
  • Total Download : 430
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Download Growing Your Library Career with Social Media in PDF, Epub, and Kindle

Growing Your Career with Social Media presents social media tools, current trends and professional development strategies to help busy librarians remain up-to-date. This title offers advice from librarians on how to use social media for career development and continuing education. Advice is based on accumulated experience from professionals who have incorporated social media into their professional lives. The book includes interviews and suggests ways librarians can use social media as a tool for self-promotion. It includes tables of social media tools and their potential uses, and also provides resources, lists, organizations and information on librarians currently active in social media. Gives strategies, resources, and social media tools for career advancement in librarianship Presents interviews from experienced librarians on how best to use social media Offers real-world experience of great use to practicing librarians Incorporates original research unique to this book, which librarians can use Includes practical resources so librarians can start using social media tools immediately

Future Directions in Digital Information

Future Directions in Digital Information
  • Author : David Baker,Lucy Ellis
  • Publisher : Chandos Publishing
  • Release Date : 2020-10-24
  • Total pages : 420
  • ISBN : 9780128221778
  • File Size : 54,9 Mb
  • Total Download : 163
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The last decade has seen significant global changes that have impacted the library, information, and learning services and sciences. There is now a mood to find pragmatic information solutions to pressing global challenges. Future Directions in Digital Information presents the latest ideas and approaches to digital information from across the globe, portraying a sense of transition from old to new. This title is a comprehensive, international take on key themes, advances, and trends in digital information, including the impact of developing technologies. The latest volume in the ‘Chandos Digital Information Review Series’, this book will help practitioners and thinkers looking to keep pace with, and excel among, the digital choices and pathways on offer, to develop new systems and models, and gain information on trends in the educational and industry contexts that make up the information sphere. A group of international contributors has been assembled to give their view on how information professionals and scientists are creating the future along five distinct themes: Strategy and Design; Who are the Users?; Where Formal meets Informal; Applications and Delivery; and finally, New Paradigms. The multinational perspectives contained in this volume acquaint readers with problems, approaches, and achievements in digital information from around the world, with equity of information access emerging as a key challenge. Presents a global perspective on how information science and services are changing and how they can best adapt Gives insight into how managers can make the best decisions about the future provision of their information services Engages key practical issues faced by information professionals such as how best to collect and deploy user data in libraries Presents digital literacy as a global theme, stressing the need to foster literacy in a broad range of contexts Interrogates how ready information professionals are for emergent technological and social change across the globe

Building Your Library Career with Web 2.0

Building Your Library Career with Web 2.0
  • Author : Julia Gross
  • Publisher : Elsevier
  • Release Date : 2011-11-09
  • Total pages : 236
  • ISBN : 9781780632896
  • File Size : 42,5 Mb
  • Total Download : 879
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Many professionals in the Library and Information Services (LIS) area are using Web 2.0 to deliver content and reaching out to connect with library users. This book applies these technologies to help shape your own career development plan. Increased online connectivity has opened up new opportunities for professionals to network, learn and grow in their careers; in an online world, where many of us have a digital footprint already, new rules apply. This readable guide builds on the solid foundation of previous library career books. The social networking tools described will supplement the traditional methods of career development. Chapters provide advice and practical examples, showing how to use Web 2.0 technologies in our careers including: ways to enhance your skills; building professional networks; developing a positive online presence. Provides fresh ideas on building networks to survive and thrive in the digital career space Covers the risks and opportunities of having an online presence Provides a Web 2.0 toolkit for independent learning

Libraries, Digital Information, and COVID

Libraries, Digital Information, and COVID
  • Author : David Baker,Lucy Ellis
  • Publisher : Chandos Publishing
  • Release Date : 2021-07-02
  • Total pages : 420
  • ISBN : 9780323905985
  • File Size : 40,8 Mb
  • Total Download : 165
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COVID-19 is profoundly affecting the ways in which we live, learn, plan, and develop. What does COVID-19 mean for the future of digital information use and delivery, and for more traditional forms of library provision? Libraries, Digital Information, and COVID gives immediate and long-term solutions for librarians responding to the challenge of COVID-19. The book helps library leaders prepare for a post-COVID-19 world, giving guidance on developing sustainable solutions. The need for sustainable digital access has now become acute, and while offering a physical space will remain important, current events are likely to trigger a shift toward off-site working and study, making online access to information more crucial. Libraries have already been providing access to digital information as a premium service. New forms and use of materials all serve to eliminate the need for direct contact in a physical space. Such spaces will come to be predicated on evolving systems of digital information, as critical needs are met by remote delivery of goods and services. Intensified financial pressure will also shape the future, with a reassessment of information and its commercial value. In response, there will be a massification of provision through increased cooperation and collaboration. These significant transitions are driving professionals to rethink and question their identities, values, and purpose. This book responds to these issues by examining the practicalities of running a library during and after the pandemic, answering questions such as: What do we know so far? How are institutions coping? Where are providers placing themselves on the digital/print and the remote/face-to-face continuums? This edited volume gives analysis and examples from around the globe on how libraries are managing to deliver access and services during COVID-19. This practical and thoughtful book provides a framework within which library directors and their staff can plan sustainable services and collections for an uncertain future. Focuses on the immediate practicalities of service provision under COVID-19 Considers longer-term strategic responses to emerging challenges Identifies key concerns and problems for librarians and library leaders Analyzes approaches to COVID-19 planning Presents and examines exemplars of best practice from around the world Offers practical models and a useful framework for the future

Emergency Medicine Secrets E-Book

Emergency Medicine Secrets E-Book
  • Author : Katherine M. Bakes,Jennie A. Buchanan,Maria E. Moreira,Richard Byyny,Peter T. Pons
  • Publisher : Elsevier Health Sciences
  • Release Date : 2021-05-20
  • Total pages : 752
  • ISBN : 9780323694742
  • File Size : 26,5 Mb
  • Total Download : 131
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For more than 30 years, the highly regarded Secrets Series® has provided students and practitioners in all areas of health care with concise, focused, and engaging resources for quick reference and exam review. Emergency Medicine Secrets, 7th Edition, offers practical, up-to-date coverage of the full range of essential topics in this dynamic field. This highly regarded resource features the Secrets’ popular question-and-answer format that also includes lists, tables, pearls, memory aids, and an easy-to-read style – making inquiry, reference, and review quick, easy, and enjoyable. The proven Secrets Series® format gives you the most return for your time – succinct, easy to read, engaging, and highly effective. Fully revised and updated throughout, including protocols and guidelines that are continuously evolving and that increasingly dictate best practices. New chapter on Professionalism and Social Media Applications. Expanded coverage of cost-effective emergency medicine, as well as weapons of mass destruction including chemical, biologic, and radiologic weapons; explosives; and tactical medicine.?? Top 100 Secrets and Key Points boxes provide a fast overview of the secrets you must know for success in practice and on exams. Bulleted lists, mnemonics, practical tips from leaders in the field – all providing a concise overview of important board-relevant content. Multiple-choice questions online provide opportunities for further self-assessment. Portable size makes it easy to carry with you for quick reference or review anywhere, anytime.

Blueprint for a Job Center at Your Library

Blueprint for a Job Center at Your Library
  • Author : Bernice Kao,Megan Pittsley-Fox
  • Publisher : Libraries Unlimited
  • Release Date : 2013-12-16
  • Total pages : 152
  • ISBN : 9781610691536
  • File Size : 21,9 Mb
  • Total Download : 517
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This unique book covers the who, what, when, where, why, and, most important, the HOW of creating a career center or jobseeker program in a public library. • Explains the need for job centers and showcases an expanding role for librarians in staffing them • Reviews various types of programs and services that can help meet the needs of jobseekers • Shows how to research community needs and publicize services • Provides samples of forms and marketing materials from which libraries can draw

Social Work Evaluation

Social Work Evaluation
  • Author : James R. Dudley
  • Publisher : Oxford University Press
  • Release Date : 2020-03-06
  • Total pages : 376
  • ISBN : 9780190916664
  • File Size : 49,6 Mb
  • Total Download : 539
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Social workers are increasingly faced with the demands of evaluating their own programs and practice to maintain accountability to funding agencies, secure funding, and remedy a number of social problems facing our society. One of the nine basic competencies required by the social work accreditation agency is to be able to conduct evaluations. Evaluation is a critical area of practice for demonstrating accountability to clients, communities, numerous other stakeholders, and funding and regulatory agencies. Social Work Evaluation, Third Edition, offers a straightforward guide to a broad range of social work evaluations at both the program and practice levels. Author James R. Dudley's seven-step approach to evaluation makes use of qualitative, quantitative, and mixed research methods to provide oversight and address important issues at the planning, implementation, and outcome stages of a program or practice intervention. His unique focus on involving clients in the evaluation process ensures that social workers consistently improve their capacity to impact their clients' well-being and remain accountable to them and others they serve. Case examples from the extensive evaluation experience of the author and others illustrate a wide range of logic-based methods discussed throughout the text for real-world application. This comprehensive text effectively aims to enhance student and practitioner skill sets to meet these demands of a changing field.

Taking Your Library Career to the Next Level

Taking Your Library Career to the Next Level
  • Author : Holly Hibner,Mary Kelly
  • Publisher : Chandos Publishing
  • Release Date : 2017-08-09
  • Total pages : 120
  • ISBN : 9780081022719
  • File Size : 53,6 Mb
  • Total Download : 482
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Taking Your Library Career to the Next Level: Participating, Publishing, and Presenting helps librarians establish a brand and name recognition in their area of expertise, suggesting how to write winning proposals for both publication and presentation and places to publish. In addition, it covers how to conquer fears of public speaking and how to make presentations more dynamic. As professional development is important in most library settings to earn or maintain credentials, this book helps academic librarians look for opportunities to earn tenure, also helping special librarians look for ways to focus their training on a narrow subject area. Regardless of their reason for looking for professional development opportunities, librarians of all types will find satisfaction in contributing to the profession at a higher level. Participating in professional conversations and decision-making that impacts others in the field, and sharing knowledge through publishing and presenting are great ways to become better librarians. Helps librarians establish an area of specialty and generate name recognition in their sub-field Provides guidance on the writing process and publishing opportunities, also touching on places to present material Includes guidance on establishing a brand, writing successful proposals, and being a dynamic speaker

Recharge Your Library Programs with Pop Culture and Technology

Recharge Your Library Programs with Pop Culture and Technology
  • Author : Linda D. Behen
  • Publisher : ABC-CLIO
  • Release Date : 2013-06-17
  • Total pages : 194
  • ISBN : 9781610693707
  • File Size : 23,7 Mb
  • Total Download : 556
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Learn how to integrate pop culture and technology into school library programs and classrooms, and make today's digital content, mobile devices, and students' changing interests work to the educator's advantage. Today's school libraries need to evolve and meet the needs of 21st-century students—the instruction, programming, and library services must be relevant to today's learners. Additionally, the interactions between educators and the students are what make the critical difference in the students' learning, and turn the library and classroom into places where they will find, assimilate, experience, and understand information. This book provides practical strategies for using pop culture and technology trends to connect with easily distracted middle and high school students and hold their attention. Author Linda D. Behen addresses why school libraries are in transition and why there is a need for dramatic change. She discusses the evolution of all libraries in response to digital content; ubiquitous mobile devices such as smart phones, iPads, and other tablet computers; patrons' changing interests; and the ways in which schools and school libraries have found to effectively adapt to technology changes and student needs. This book is essential for middle and high school librarians and educators, library school students and instructors, and young adult public librarians. Provides annotated lists of recommended apps and effective media tools Examines what new methods and tools work best to engage the attention of this generation of students Explains how to teach students already comfortable with the Internet how to find, evaluate, understand, and assimilate information for both academic and personal purposes Demonstrates how to keep up and constantly change a library program to maintain its appeal

Skill Up: A Software Developer's Guide to Life and Career

Skill Up: A Software Developer's Guide to Life and Career
  • Author : Jordan Hudgens
  • Publisher : Packt Publishing Ltd
  • Release Date : 2017-07-31
  • Total pages : 302
  • ISBN : 9781787289536
  • File Size : 29,7 Mb
  • Total Download : 208
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This unique book provides you with a wealth of tips, tricks, best practices, and answers to the day-to-day questions that programmers face in their careers. It is split into three parts: Coder Skills, Freelancer Skills, and Career Skills, providing the knowledge you need to get ahead in programming. About This Book Over 50 essays with practical advice on improving your programming career Practical focus gives solutions to common problems, and methods to become a better coder Includes advice for existing programmers and those wanting to begin a career in programming Who This Book Is For This book is useful for programmers of any ability or discipline. It has advice for those thinking about beginning a career in programming, those already working as a fully employed programmer, and for those working as freelance developers. What You Will Learn Improve your soft skills to become a better and happier coder Learn to be a better developer Grow your freelance development business Improve your development career Learn the best approaches to breaking down complex topics Have the confidence to charge what you're worth as a freelancer Succeed in developer job interviews In Detail This is an all-purpose toolkit for your programming career. It has been built by Jordan Hudgens over a lifetime of coding and teaching coding. It helps you identify the key questions and stumbling blocks that programmers encounter, and gives you the answers to them! It is a comprehensive guide containing more than 50 insights that you can use to improve your work, and to give advice in your career. The book is split up into three topic areas: Coder Skills, Freelancer Skills, and Career Skills, each containing a wealth of practical advice. Coder Skills contains advice for people starting out, or those who are already working in a programming role but want to improve their skills. It includes such subjects as: how to study and understand complex topics, and getting past skill plateaus when learning new languages. Freelancer Skills contains advice for developers working as freelancers or with freelancers. It includes such subjects as: knowing when to fire a client, and tips for taking over legacy applications. Career Skills contains advice for building a successful career as a developer. It includes such subjects as: how to improve your programming techniques, and interview guides and developer salary negotiation strategies. Style and approach This unique book provides over 50 insightful essays full of practical advice for improving your programming career. The book is split into three broad sections covering different aspects of a developer's career. Each essay is self-contained and can be read individually, or in chunks.

Using Social Media to Build Library Communities

Using Social Media to Build Library Communities
  • Author : Scott W. H. Young,Doralyn Rossmann
  • Publisher : Rowman & Littlefield
  • Release Date : 2017-09-01
  • Total pages : 176
  • ISBN : 9781442270527
  • File Size : 38,7 Mb
  • Total Download : 864
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Using Social Media to Build Library Communities: A LITA Guide is a community-building action manual for practitioners across the profession. By bringing together an array of perspectives to explore community building through social media, this book serves as the go-to resource for professionals who want to take social media beyond marketing and promotion to build an inclusive and engaged community of library users. Each chapter contains clear explanations of important topics for building communities through social media, and readers will come away with cohesive approaches for their own libraries. Using Social Media to Build Library Communities demonstrates that an energetic and committed community exists to help and guide fellow community builders.

Teen Services 101: A Practical Guide for Busy Library Staff

Teen Services 101: A Practical Guide for Busy Library Staff
  • Author : Megan P. Fink
  • Publisher : American Library Association
  • Release Date : 2015-02-02
  • Total pages : 229
  • ISBN : 9780838988039
  • File Size : 39,8 Mb
  • Total Download : 203
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Need to amp up teen services, but you’re short on time or not sure where to start? Teen Services 101: A Practical Guide for Busy Library Staff provides useful information that will help staff put together a basic teen services program with minimal time and hassle. The author, Megan Fink, along with contributions from Maria Kramer, provides practical tips and instructions on how to build core teen services into the overall library program. Whether you’re a new teen services librarian, or staff in a one person library, this how-to guide on teen services can help you effectively serve teen patrons. Let’s face it, teens are sometimes overlooked by libraries when it comes to services and programs. However, there are over 42 million teens in the US, which makes them a sizeable and important demographic to serve. Many of today’s teens are struggling. More are living in poverty than before and nearly 7,000 teens drop out of high school per day. By setting aside some time to increase your library’s focus on teens, you will be providing a vital service and positioning your library as an indispensable part of the community. The resources and information in this book can help you achieve that.

Career Transitions for Librarians

Career Transitions for Librarians
  • Author : Davis Erin Anderson,Raymond Pun
  • Publisher : Rowman & Littlefield
  • Release Date : 2016-05-02
  • Total pages : 270
  • ISBN : 9781442263734
  • File Size : 36,5 Mb
  • Total Download : 556
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What if you were a public librarian and then you wanted to become an academic librarian? How different are those worlds and how would you know what kind of skills or experiences you need to get your foot into the academic door? Career Transitions for Librarians: How to Get a Job in Another Type of Library explores the multifaceted roles of the librarian profession from personal narratives of professional librarians who have successfully worked and transitioned from one type of library to another. Learn the successful strategies and stories of librarians who transitioned from public to academic libraries, school media to academic libraries, public to special libraries, print to digital worlds, among other ones. What kinds of skill sets and experiences were they able to transfer or draw on from their previous work experiences? How can you make these successful transitions as well? From interview tips to developing relevant and transferable skill sets, this unique guide offers testimonials with a targeted advice and job strategies for readers interested in making these successful transitions during a time when there is a huge difficulty in securing a library job.

The Ultimate Media Career Guide

The Ultimate Media Career Guide
  • Author : Yellowbrick Learning
  • Publisher : Yellowbrick Learning
  • Release Date : 2022-12-03
  • Total pages : 42
  • ISBN : PKEY:6610000416196
  • File Size : 30,7 Mb
  • Total Download : 845
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The Ultimate Media Career Guide Want to pursue a career within the media industry? We have created this guide to help you determine and achieve your media career goals. The media industry is a broad and ever-growing field, providing opportunities for writers to work on everything from traditional journalism and copywriting to social media and marketing. As of 2020, there were reportedly 143,200 writers and authors working throughout the U.S. In addition, the U.S. Bureau of Labor Statistics projects that employment for writers and authors is projected to grow 9% by 2030. A new form of digital media has risen to prominence in the past decade. Blogs and social media have given writers an outlet for their musings on everything from fashion to politics. Today, more than two billion people use social media daily, fueling a rise in the popularity of blogging. In addition, with the growth of the internet, writers now have access to new audiences worldwide. This has allowed both aspiring and established writers to develop successful careers in previously unavailable ways. We have created this comprehensive guide to help you determine and achieve your media career goals. Yellowbrick’s Ultimate Media Career Guide is your source to discover careers and learn entry points into the media industry. In this guide, you can explore the jobs that drive the market, then search for your perfect career by area of interest, skills, publications, or writers. Learn about your skills and interests, articulate them confidently to identify career options you might pursue, and implement a successful strategy to attain your desired career outcomes. In this guide, you’ll find the following information: · Overview of the media industry · The future of the writing and journalism market · Media Career Library · Career Planning Strategy to get into the media industry You’ll also find simple exercises that help you: · form a strategy to get into the media industry · find your passion within writing and identify an area of interest to pursue · learn the media industry through top publications, media platforms, and its key players · identify your skills and match them to a place of interest Whether you’re a novice, a student, or a professional, you can further your career path by accessing this guide that will help you understand media opportunities available and the skills and qualifications you need to succeed. About Yellowbrick.co Yellowbrick.co is on a mission to inspire the next generation to pursue a career that aligns their talents and passions with the universities and brands they know and trust. Working in partnership with the world’s leading universities, brands and industry experts, Yellowbrick creates learning experiences that help tomorrow’s leaders discover and pursue career paths in growing global industries that align with their passions, including fashion, sports, beauty, music and media.

Fundraising

Fundraising
  • Author : Joyce V. Garczynski
  • Publisher : Chandos Publishing
  • Release Date : 2017-10-30
  • Total pages : 176
  • ISBN : 9780081020043
  • File Size : 37,6 Mb
  • Total Download : 469
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Fundraising: How to Raise Money for Your Library Using Social Media introduces the phenomena that many members, supporters and fundraisers are not using social media to fundraise for their libraries, and may not be aware of its strengths and pitfalls. The book discusses why social media should be used to fundraise and how to successfully employ social media campaigns, also providing examples from library funding initiatives that libraries can follow. Since social media changes relatively quickly, library staff members, supporters and fundraisers need up-to-date information on how to craft messages for the platforms that they use. This book presents less on best practices for specific social media platform, focusing more on library social media fundraising strategies that have been found to be effective (for example, how libraries have successfully created fundraising campaigns with hashtags). Discusses why social media should be used to fundraise Outlines how to successfully employ social media to fundraise Presents examples from successful library funding campaigns via social media that other libraries can follow

Landing a Library Job

Landing a Library Job
  • Author : Deloris Jackson Foxworth
  • Publisher : Rowman & Littlefield
  • Release Date : 2019-05-01
  • Total pages : 212
  • ISBN : 9781538117002
  • File Size : 14,6 Mb
  • Total Download : 793
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This book provides a practical approach to career development with an emphasis on finding, applying, and interviewing specifically for library-related jobs. The book is unique because it includes sparsely covered topics such as online job searching, dissecting a job description, managing your applications, and more.

Jump-Start Your Career as a Digital Librarian

Jump-Start Your Career as a Digital Librarian
  • Author : Jane D. Monson
  • Publisher : American Library Association
  • Release Date : 2012-11-26
  • Total pages : 248
  • ISBN : 9781555708825
  • File Size : 42,9 Mb
  • Total Download : 577
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Familiarity with digital practices is increasingly important for all information professionals, and this book offers a solid foundation in the discipline.

Technology-Centered Academic Library Partnerships and Collaborations

Technology-Centered Academic Library Partnerships and Collaborations
  • Author : Doherty, Brian
  • Publisher : IGI Global
  • Release Date : 2016-06-09
  • Total pages : 309
  • ISBN : 9781522503248
  • File Size : 20,8 Mb
  • Total Download : 345
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In order to meet the needs of a changing and demanding society, many academic institutions face great competition for highly coveted, yet dwindling, resources. Traditionally, libraries were a centralized focus on any campus; however, these facilities are now facing budget cuts and decreased resources, forcing them to seek out the necessary partnerships to obtain the support needed to continue to provide services to students and staff. Technology-Centered Academic Library Partnerships and Collaborations examines cooperation efforts employed by librarians, allowing them to provide more services and resources to their patrons with an emphasis on the digital tools and resources being used in such collaborations. Featuring research on various types of partnerships and institutional relationships, as well as the overall benefits of these collaborations, this publication is an essential reference source for librarians, researchers, academic administrators, advanced-level students, and information technology professionals.

Rethinking Information Work: A Career Guide for Librarians and Other Information Professionals, 2nd Edition

Rethinking Information Work: A Career Guide for Librarians and Other Information Professionals, 2nd Edition
  • Author : G. Kim Dority
  • Publisher : ABC-CLIO
  • Release Date : 2016-02-22
  • Total pages : 264
  • ISBN : 9781610699600
  • File Size : 13,7 Mb
  • Total Download : 968
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A state-of-the-art guide to the world of library and information science that gives readers valuable insights into the field and practical tools to succeed in it. Identifies a broad range of Library and Information Science (LIS) career options Identifies professional skills and strengths needed in the LIS field Helps LIS students and practitioners perform a self-assessment to determine their "best fit" job preferences Examines the pros and cons of traditional, nontraditional, and independent LIS career paths Provides tips on using networking and professional reputation-building for career growth Enables readers to develop skills, attitudes, and aptitudes necessary to build a rewarding and resilient career in LIS

Social Media for Communication and Instruction in Academic Libraries

Social Media for Communication and Instruction in Academic Libraries
  • Author : Joe, Jennifer,Knight, Elisabeth
  • Publisher : IGI Global
  • Release Date : 2019-03-01
  • Total pages : 319
  • ISBN : 9781522580980
  • File Size : 16,7 Mb
  • Total Download : 315
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The subject of the use of social media has renewed interest because of the impact that it had on the last U.S. presidential election and the impact that social media networks will have on subsequent elections. As guides in the information world, it is thus important that librarians be well versed in social media. This has called attention to the relevance and urgency of incorporating social media use into the academic library, both as a marketing tool and as an instruction tool. Social Media for Communication and Instruction in Academic Libraries is an essential reference source that offers guidance in using social media in academic libraries and in instruction with a special emphasis on assessment and evidence-based practice. Featuring research on topics such as digital libraries, marketing, and web analytics, this book is ideally designed for librarians, administrators, educators, managers, information technology specialists, professionals, researchers, and students.